Client Profile
Our client has been a vital part of the retail market for the last 70 years, specialising in fashion, homewares, and food. As a family-run, privately owned business, they operate 152 stores across several locations.
Challenge
The client’s existing promotion and ticketing process was slow and costly due to frequent errors. After conducting an internal review, they concluded that they needed to upgrade their system to enhance their internal operations, reduce costs, and eliminate print waste and ticketing inaccuracies.
Solution
We recommended NetTickIT Publisher as the solution. This software automatically renders appropriate artwork for in-store printing, central printing, or output to any device that can be connected to NetTickIT. The content can include product descriptions, prices, barcodes, pictures, ingredients, country of origin, QR codes, marketing messages, and brand standards.
A significant advantage of NetTickIT Publisher is that any dataset can be updated at any time, ensuring that the information held in NetTickIT is always the most accurate, without being restricted by daily batch update limitations. Store staff can be automatically notified when they need to print new tickets, or they can print replacement or emergency tickets at any time. The simple in-store user interface means no additional staff training is required, and the most up-to-date tickets are available to all stores at all times.
After a highly successful 6-week trial, the client decided to implement NetTickIT across all their stores.
Results
NetTickIT delivered the following benefits to the client:
- Reduced cost of ticket production and distribution
- Increased efficiency and improved internal processes
- Reduced labour costs
- Significant reduction in errors and print wastage due to increased automation
- Increased flexibility to react quickly to local or market changes
- Guaranteed compliance
- Simple integration process
Conclusion
This case study illustrates how NetTickIT Publisher can revolutionize in-store signage management, enhance agility, and lead to operational cost savings. We look forward to continuing our support to this leading retail client, helping them grow their business.
